The incognito screen in the Chrome browser
Tech & Auto
Why Google Employees Think Chrome’s Incognito Mode Is A Joke
By ROB RICH
Despite Google's touting of the incognito mode feature available on its Chrome web browser, the feature is allegedly something of a joke to the company's own engineers.
According to Bloomberg, a Google engineer stated that the company needed to change both the spy guy icon and the incognito name because they were giving users the wrong impression.
When you use Chrome's incognito mode, you're preventing the browser from saving your browsing history and other private data, and recording your browsing session.
Incognito mode doesn't do anything else. It won't mask your IP address, location, or other potentially identifying data. It hides your activity on a small, local scale.
While incognito mode won't keep track of your history, it will still keep a record of any bookmarks you've made and everything you've downloaded.