Who Owns Road Hugger Tires And Are They Really More Affordable Than Brand Name Rivals?

Road Hugger tires are a budget-friendly option when shopping for new tires, but who makes them, and are they among the best cheap tires you can get as a cost-effective alternative to premium tire brands? Drivers in search of affordability and reliability in their tire of choice might turn to Road Hugger for its lower price tag alone, but is this difference in cost significant enough to justify choosing them over a more established competitor? Let's take a better look at Road Hugger's ownership and pricing, and whether they're a smart choice for drivers looking to save money without sacrificing performance.

Advertisement

Road Hugger tires are a private-label brand sold exclusively through Discount Tire and America's Tire stores. While Discount Tire does not manufacture tires themselves, they collaborate with well-known tire producers such as Kumho and Nitto to create private-label products like Road Hugger. These two manufacturers produce Road Hugger tires alongside their own brand-name tires, then ship them off to Discount Tire and America's Tire locations for them to sell at competitive rates.

The partnership makes sense: Discount Tire and America's Tire stores sell both Kumho and Nitto tires, so delivering truckloads of Road Hugger tires to their stores isn't any sort of inconvenience. It's not the only exclusive Discount Tire brand, either. The retailer also offers Pathfinder, Sentury, Phantom, Rage, Rocky Mountain, Corsa, Mohave, Hartland, and Taskmaster tires as in-store exclusives.

Advertisement

Are Road Hugger tires really more affordable?

One of the main selling points of Road Hugger tires is the presumption that they're more affordable compared to premium brands like Michelin, Goodyear, and Bridgestone. But you may be wondering how much money you actually save by choosing Road Hugger over a brand-name competitor. The answer depends on the specific model and tire size, but let's take a look at some real-world price comparisons. Road Hugger GT Ultra tires will cost you around $76 per tire (not counting mounting and balancing charges), while the comparable Defender T+H tires from major tire brand Michelin will run you about twice that much. 

Advertisement

That's a total savings (per set of four tires) of over $300. Goodyear Assurance WeatherReady tires can cost as much as $267 each — again, Road Hugger comes out cheaper. When it comes to Bridgestone tires, the Turanza QuietTrack line comes in at $181 to $285 per tire, once again making the Road Hugger GT Ultra the more affordable option. From these comparisons, it's clear that Road Hugger tires offer significant upfront savings. However, price isn't the only factor to consider when shopping for new tires.

Other Road Hugger tire considerations

While Road Hugger tires are more affordable up front, they may not last as long as some premium options. Michelin and Goodyear, for example, offer tires with warranties of 80,000 miles or more, while Road Hugger tires have a treadwear guarantee up to 50,000 miles. This means that although you save money initially, you may end up replacing your tires more frequently. Beyond this, because they are a private-label brand, Road Hugger availability is limited to Discount Tire and America's Tire locations. This means that if you need a replacement while traveling, you may have a harder time finding the exact model, while major brand tires will be for sale in more locations

Advertisement

Road Hugger tires also tend to produce slightly higher road noise than their premium competitors. Additionally, while Road Hugger tires provide solid all-season performance, they may not match the specialized capabilities of premium brands in extreme weather conditions. For example, the Michelin Defender T+H and Goodyear Assurance WeatherReady tires are designed with advanced tread compounds for improved traction on wet and snowy roads. Road Hugger tires, while sufficient for moderate conditions, may not provide the same level of grip in heavy snow or icy conditions. They're a fine option for budget-conscious drivers, but be sure to weigh factors like availability, long-term durability, and driving conditions before making a final decision. 

Advertisement

Recommended

Advertisement