Blackberry Scores Its Biggest Order Ever: 1 Million Phones
Blackberry just achieved a new milestone, receiving a record order of 1 million handsets from one of its partners. This is the largest order it has ever received, and is a boon for the company that has put a lot of effort into revamping itself after a string of bad luck. Not surprisingly, the company's shares took a big jump after the announcement.
The only information supplied provided is that the order came from an established partner, but Blackberry declined specifying what it means by such a statement or who that partner is. In addition to carriers, Blackberry supplies devices for both corporations and governments agencies, although the number that use its handsets declined dramatically in 2012.
Said Blackberry's Executive Vice President of Global Sales Rick Costanzo, "An order for 1 million devices is a tremendous vote of confidence in BlackBerry 10. Consumers are ready for a new user experience, and BlackBerry 10 delivers. With strong partner support, coupled with this truly re-invented new platform, we have a powerful recipe for success."
Bloomberg, which is reporting on the story, reached out to the major carriers – Verizon, AT&T, and Sprint – none of which offered a statement about whether they were involved in the transaction. While the latter two declined commenting, Verizon hasn't yet given a comment either way. The announcement resulted in an 8.2-percent jump in shares.
[via Business Week]